Let's face it, 2023 is gonna go by in a flash. But that flash still contains 360-odd days to: Write that book, boost your business, exorcise limited marketing myths, be seen and be heard authentically and consistently, get sh*t done.
Read MoreGetting Started
Well Said (Again) Wednesday: Process, Ritual and Better Writing Outcomes
It’s not about you being a lousy writer, it’s about having a lousy approach.
How you set yourself up to work on content can make a big difference in how effective and efficient that time is. (A solid communication strategy and crystal clear messaging help, too, but that’s another post.) Here are eight ways to set yourself up for a successful writing session.
Read MoreWell Said Wednesday: Ready, Set, Write
in Blog
Regardless of what we do for our clients, all of us write for our businesses. A blog post, a sales letter, the Chamber of Commerce presentation, the email to an underperforming vendor; we need to be good with words. Yet, so many of my clients groan at the thought of sitting down to write.
Read More