I could feel myself teetering on the edge of "why bother" last Monday. (Yep, even people who do this for a living and who know that content marketing is a long game of trust building and credential establishing have weak moments.) 

I could feel myself teetering on the edge of "why bother" last Monday. (Yep, even people who do this for a living and who know that content marketing is a long game of trust building and credential establishing have weak moments.)