Today is the 20th anniversary of the first episode of Sex and the City. Which is an unlikely topic for 4.23 Communication talk about until I see the coaches and solo business owners I work with slip into one Carrie-like mindset that holds their businesses back. As the anniversary approached, I couldn’t help but wonder (see what I did there…) why so many smart business owners…
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Well Said Wednesday: Silence Is Golden
Sometimes, despite our best planning and all good intentions, life intervenes. It's true! Even people who create content for a living sometimes succumb to content stress!
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ICYMI: Several of last month's work haikus paid homage to the small business owner who, on top of everything else she has to do to run her business, also spends hours every week writing content in support of her business.
Bonus Well Said Wednesday: Content Stress? There's a Haiku For That
ICYMI: Several of last month's work haikus paid homage to the small business owner who, on top of everything else she has to do to run her business, also spends hours every week writing content in support of her business. This bonus blog entry also is a sly lesson in re-purposing content -- which can be done with most content even if it’s not written in haiku form.
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Well Said Wednesday: When Content Stress Strikes
Raise your other hand if you ever threw both your hands in the air and said "I give up! Writing a blog (or a newsletter or a podcast) to market my business is stupid and a waste of time!" Put your hands down and take a deep breath. Here are two things you can do when content stress reaches its peak.
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Well Said Wednesday: When You're Stuck in an Elevator...
I am resurrecting the workshop because, like you, I regularly go to networking events and hear people struggle to introduce themselves to me in a natural, interesting way. A way that gives me a picture of what they do, doesn't make my eyes glaze over and won't have me pulling a muscle trying to not roll my eyes.
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