Well Said Wednesday: Winging It Works...Until It Doesn't

February 12, 2020 in Inspiration & Creativity, The Writing Habit

But there’s that nagging little question. “Did I just half-*ss something important to my business?”

Well Said Wednesday: Plates spinning, irons in fire, both ends of candles burning...

January 29, 2020 in The Writing Habit

If you saw Tuesday’s Facebook post, you’ll know what today’s blog post is about.

Well Said Wednesday: Stupid F'ing Blank Page!

January 15, 2020 in Message Basics, Inspiration & Creativity, The Writing Habit

When you have a Process, you bring the what and why of your content to life in a systematic way that makes writing easier. (As opposed to tapping out your blog post on your phone while sitting on the toilet. True story.)

Well Said Wednesday: Set -- And Achieve -- Your Outreach Goals

January 01, 2020 in Content Planning

If you only have a handful of hours to focus on writing (because you're also, you know, running a business), a content plan makes that time meaningful. Content planning can change the how and the why of writing for your business. That's why I offer my Build Your Content Plan Workshop every quarter.

Well Said Wednesday: Three Cheers for "They"

December 18, 2019 in Message Basics

I’ll admit that using “they” for individuals feels a little weird for me. But only because I’m old and it’s habit. That “rule” was ingrained in me at age 10 or so and I spent years editing it out of people’s content.

So, I’ll get over the weirdness. I’ll stumble sometimes, I’ll slip up and revert, but I’ll keep at it. It’s just habit and habits get broken everyday. Bottom line, it’s not about me or what’s “normal” to me.