When you have a Process, you bring the what and why of your content to life in a systematic way that makes writing easier. (As opposed to tapping out your blog post on your phone while sitting on the toilet. True story.)
Read MoreThe Writing Habit
Well Said Wednesday: Procrastinating Instead of Writing For Your Business? Here are 4 Ways To Regain Control
Your people need to hear from you, so they can figure out that they are, in fact, your people.
Break up with limited thinking about writing, free yourself from the grip of procrastination and set your message —and your business— free. I’ve got four things that will help.
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Well Said (Again) Wednesday: Oh Man, The Blog's Due Again
That’s why batch creating content based on your most important core messages is to powerful. You have relevant content to draw from when you need it. Another path to content ease is creating a solid, strategic content calendar — which I happen to be teaching tonight in an impromptu session with my business coaching colleagues. If you can’t jump on a plane, you can join me virtually next week.
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Well Said (Again) Wednesday: Process, Ritual and Better Writing Outcomes
It’s not about you being a lousy writer, it’s about having a lousy approach.
How you set yourself up to work on content can make a big difference in how effective and efficient that time is. (A solid communication strategy and crystal clear messaging help, too, but that’s another post.) Here are eight ways to set yourself up for a successful writing session.
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Well Said Wednesday: Greetings From The Deep End
Messaging is an ongoing effort to meet our audiences where they are and invite them to discover what the possibilities are if they're willing to step in a bit deeper. There is nothing once and done about it.
We can't speak to our audiences in ways that require full knowledge of the deep of the ocean. They're not there.
We can't swamp them with the vast array of what we know. They're just getting their feet wet.